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In early 1989, Lane Frost was proud to help organize "Bullmania A Tribute to Freckles Brown", a bull riding event held in Guthrie, OK. in honor of his friend.

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The arena was sold out for the bull riding only event. It was around this time that Lane and Tuff and a few others started thinking about creating what would eventually become the "Professional Bull Riders"

Clint Branger, a traveling partner of Lane's, won that inaugural "Bullmania".

In the event, Lane wore the #2.

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No one could predict that, the very next year, 1990, #2 would be retired in Lane's memory, and hung on a chute gate.

And the event would be renamed:

"Bullmania, A Tribute to Freckles Brown and Lane Frost."

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However, because there was a problem with the name "Bullmania" (it might have been a copyright problem), in 1991 the event name was changed to:

"Bullnanza, a Tribute to Freckles Brown and Lane Frost".

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